How to Maximize Your Product Sampling Campaign
The risk of contracting coronavirus has driven more and more people away from public spaces like their offices,...
At College Marketing Group, we create holistic, one-of-a-kind campaigns for brands, advertisers, universities, and more to reach college students and their parents.
Brands - We connect national brands and local businesses like banks and housing companies with college students and their parents through powerful digital marketing campaigns, product goods sampling distribution, postering, and more.
Universities - We boost enrollment and retention numbers for colleges and universities through sophisticated digital marketing strategies including email marketing, retargeting campaigns, social media marketing, and more.
Student Employers - We help local employers hire and retain more qualified college student candidates on digital hiring platforms like LinkedIn and the Facebook careers page, mobilizing current employees, and more.
Coast to coast, we have a way to reach college students where they live, work, learn and play.
Our experience, network and resources allow us to provide customized solutions to your key marketing challenges — and produce measurable results.
We’ve helped major brands and universities across the country get their products in the hands of college students and their parents.
All brands, services, and products are unique — and so are our customized marketing solutions. Our consultative approach is simple: you have a goal, we find the solution. We do this strategically, pulling from our vast resources to build an effective campaign, and matching appropriate media tactics to produce the desired results. This thoughtful, intelligent, client-focused approach has proven effective with goals ranging from (but not limited to) recruitment quotas, increased applications, improved online/onsite traffic, more downloads, product redemptions, message outreach, driving sales, gathering user leads, and many more.See Our Work
Brand ambassador partnerships that generate excitement and value.
All You Need to Know About the Magic of Quidditch on College Campuses
Quidditch — a once fictional sport — first appeared in J.K. Rowling’s debut novel Harry Potter and the...
How to Up Your Enrollment Marketing Game on Instagram
As a university, trying to figure out which social media platform to use when marketing to prospective college...
"College Marketing Group gave us a unique opportunity to engage with New Yorkers on a one-to-one basis to build brand love. They provided a nimble program strategy that allowed us to activate in New York City in an efficient and interactive way."
“College Marketing Group has been a good partner in working to find digital marketing solutions to meet our very specific target audiences. We’ve had measurable success with each campaign, and look forward to working with their wonderful team on other projects.”
Lindsey Savoie & Janet Slater
University of Illinios – Gies School of Business
"We chose College Marketing Group for our campus posters and the service we received was top-notch. The team was able to meet our deadlines and deliver our materials on time and executed according to plan."
“College Marketing Group has been our go-to resource in helping us grow Tapingo across hundreds of college campuses. They've been instrumental in finding and staffing on-the-ground marketing talent all while maintaining a level of service that is customized to our needs.”
Chad La Tourette
"Campus postering worked well to promote graduate studies programs for one of our client's higher ed clients. The team at College Marketing Group was great to work with – strategic, responsive, and results driven."