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Connecting Brands to College Audiences

The spread of the coronavirus is creating a lot of uncertainty. One thing hasn't changed: you still need to run your business and keep sales coming in.

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Our Marketing Solutions

At College Marketing Group, we create holistic, one-of-a-kind campaigns for brands, advertisers, universities, and more to reach college students and their parents.

Digital Marketing

Connect with students where they spend their time, online.

Enrollment Marketing

Reach college students and parents with targeted digital marketing campaigns.

Experiential Marketing

Build experiences. Become unforgettable.

On-Campus Location Media

Visible Media that gets students talking.

Who We Help

Brands - We connect national brands and local businesses like banks and housing companies with college students and their parents through powerful digital marketing campaigns, product goods sampling distribution, postering, and more.

Universities - We boost enrollment and retention numbers for colleges and universities through sophisticated digital marketing strategies including email marketing, retargeting campaigns, social media marketing, and more.

Student Employers - We help local employers hire and retain more qualified college student candidates on digital hiring platforms like LinkedIn and the Facebook careers page, mobilizing current employees, and more.

National Reach

Coast to coast, we have a way to reach college students where they live, work, learn and play.

Audience Intelligence

Our experience, network and resources allow us to provide customized solutions to your key marketing challenges — and produce measurable results.

Proven Experience

We’ve helped major brands and universities across the country get their products in the hands of college students and their parents.

How We Make Our Clients Successful

All brands, services, and products are unique — and so are our customized marketing solutions. Our consultative approach is simple: you have a goal, we find the solution. We do this strategically, pulling from our vast resources to build an effective campaign, and matching appropriate media tactics to produce the desired results. This thoughtful, intelligent, client-focused approach has proven effective with goals ranging from (but not limited to) recruitment quotas, increased applications, improved online/onsite traffic, more downloads, product redemptions, message outreach, driving sales, gathering user leads, and many more.

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Featured Work

Brand ambassador partnerships that generate excitement and value.

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Recent Posts

Universities

9 College Admission Trends to Watch in the New School Year

The COVID-19 pandemic changed nearly everything about how the collegiate world functions. Through 2020–2022, we’ve seen the tremendous...

Brands/Advertisers

College Marketing Group, a CollegiateParent Company, hires Amanda Kopko as VP of Business Development

She will support the sales and marketing team efforts for the firm’s expansion plans into the housing vertical....

Brands/Advertisers

What Are KPIs and How Can You Use Them to Improve Your Content Marketing

Content marketing is an important organic strategy that helps your school or brand build awareness and trust with...

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Testimonials

Brands That Choose CMG