Merced Station – Q3 2024
Campaign Follow-Up
STEP 1
Your Campaign Results
The initial email launches for Merced Station, which went live on 7/16 and 7/18, have generated positive engagement. The click ratios and click-to-open ratios indicate a favorable response to both the call-to-action and the relevance of the content, contributing significantly to the overall effectiveness of the launch. The positive engagement reflects the effectiveness of the campaign’s messaging and call-to-action. This sets a promising foundation for future communications.

SEND 1
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Open Rate
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Click Rate
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Click-to-Open Ratio
Most Clicked Links
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SEND 2
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Open Rate
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Click Rate
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Click-to-Open Ratio
Most Clicked Links