Connect with College Students On-Campus and Online.

College Marketing Group helps marketing managers of PACs, ballot propositions, and executive and legislative candidates for local, state, and national campaigns get in front of college students. We also help brands promote get-out-the-vote campaigns on- and off-campus.

Most political advertising falls short with on-campus coverage and student engagement. Get the ability to connect with college students where they work, live, study, and play.

Learn about our full suite of capabilities to help you achieve your political outreach goals and grass-root efforts with college students:

Nation-wide street promotion

• On-campus or in urban areas
• Professional staff models
• College brand ambassadors
• Stealth or permission-based projects

Nation-wide campus access

• Guerrilla marketing
• Postering, static clings, and sidewalk vinyl
• Custom display and found media

Email Marketing

• Custom email targeting by school, geographic area, degree, year in school, gender, race, age, hobbies/interests, parents of students
• Email analytics including open rate and click-through rate

Digital Marketing

• Target custom college audiences through search, context, location, and recency
• Serve ads cross-platform – mobile, video, display, native
• Optimization by the time of day, device type, day of the week, frequency, content, location, ad creative, and search terms
• Full reporting metrics – impressions, clicks, views, conversions

Contact us now to get started – we are already getting calls and contact form inquiries for the upcoming 2020 election!