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How Your University Can Boost Enrollment with Social Media

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There are a lot of high quality institutions out there vying for the attention of inbound college students. Universities need to be proactive in attracting new recruits, whether they be high schoolers or transfer students.

Did you know that more and more students are starting to think about where they might go to college before they even start high school? For this reason, a long-term student lead generation strategy is necessary to stay competitive in today’s enrollment marketing industry.

For today’s Gen Z students, that strategy starts and ends with social media. Compelling video, student and alumni ambassadors, direct engagement, and more are essential to reaching your enrollment goals. Fortunately, you don’t have to reinvent the wheel. College Marketing Group has put together the tips you need to succeed.

Step up your enrollment marketing strategy today with our guide to enrollment marketing for universities.