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Universities Posts

Brands/Advertisers

Why Your Brand Needs Audience Personas to Convert More College Students

When you consider how to market to college students, do you craft messaging with a specific person in...

Brands/Advertisers

Why a Strong Visual Identity Helps Market Your Brand to College Students

With branding, a bad first impression is a hard one to shake. This is especially true when you’re...

Universities

How to Increase Summer School Enrollment This Season

Enrollment marketers in higher education face an uphill battle to attract, recruit, and retain new students throughout the...

Brands/Advertisers

5 College Student Marketing Trends to Know in 2022

Any marketer worth their salt knows it: the college student demographic isn’t one your brand can afford to...

Universities

The Best Print and Digital Marketing Resource for Universities

It’s always a hectic time of year for university marketing departments! Right now, you’re likely slammed with promoting...

Brands/Advertisers

The Benefits of Integrating Facebook Ads and Shopify for Brands

Shopify has over one million active users. With its powerful and intuitive website, it offers businesses of all sizes...

Brands/Advertisers

How to Use Inbound Marketing Strategies to Reach College Students

Marketing tactics like banners and on-campus promotions used to work wonders to reach college students and parents. Then...

Universities

7 Ways Your College Athletic Department Can Boost Event Ticket Sales This Fall

Collegiate sports marketing and athletic departments will face unique challenges this fall. Even as colleges and universities promise...

Brands/Advertisers

What the Popularity of Gap Years Tells Us About Gen Z

With the global pandemic still impacting the college landscape, many current and prospective students are deciding to spend...

Universities

How to Effectively Communicate Campus Safety to Students

For many students, college is the first time they’re living away from their parents. The independence from family...

Universities

Boost Your Enrollment with This Influencer Marketing Hack

Creativity and innovation have always been important parts of college enrollment marketing. And now that enrollment rates have...

Universities

How to Revolutionize Your Enrollment Strategy with TikTok

If you’re feeling like recruiting college students has gotten harder than ever this year, you're not alone. College...

Universities

How to Improve Your University’s Website for Enrollment

College student enrollment has been declining over the years. Before 2020, rising tuition costs was largely to blame....

Brands/Advertisers

All You Need to Know About the Magic of Quidditch on College Campuses

Quidditch — a once fictional sport — first appeared in J.K. Rowling’s debut novel Harry Potter and the...

Universities

How to Up Your Enrollment Marketing Game on Instagram

As a university, trying to figure out which social media platform to use when marketing to prospective college...