This blog is Part 2 of our series looking at how universities are boosting enrollment with social media....

Around 70% of full-time college students work jobs while attending school. And 40% of these students are working...

As a university, there are a lot of different ways to boost enrollment numbers: Build an engaged social...

As part of our ongoing series looking at the colleges that are winning at social media marketing, we’re...

In the past, talking about mental health was a taboo subject. If you struggled with anxiety, depression, or...

There have been more and more news reports in recent years about banks targeting college students with high-interest,...

Every new generation of college students is a little different than the one who came before. That’s why...

A trend that we’ve seen developing over the last few years is the increase of transfer students applying...

Many universities host college career fairs as a way to support undergrads and soon-to-be grads in the job...

Whether you’re a national brand, an advertising firm, or university, the college student market is one you can’t...

If you’ve got your fingers on the pulse of trends for marketing products to college students, then you...

Today, enrollment marketers in higher education face an uphill battle to attract, recruit, and retain new students. Years...

Ten thousand athletes from more than 200 countries will soon march into Rio's Maracana Stadium (one of the...

Marketing segmentation is critical in helping colleges and universities stand out in today’s competitive landscape. Splitting your enrollment...

This is a screenshot from an interactive map from The Chronicle of Higher Education. This tool will allow...