The off-campus rental property business is a competitive field, but you can win if you know the right way to market student housing.
Best Practices for Email Drip Campaigns
After someone connects to your brand, you need to stay in touch. See best practices for email drip campaigns to boost engagement and sales.
Targeting: Search Intent in Content and Ads
People use short phrases to find answers on search engines. You can use keyword targeting to position yourself against competing brands.
Authenticity in Marketing Connects Brands With Values
Authenticity is your brand’s ‘secret sauce.’ It signals that you understand your customers. Learn how to use authenticity in marketing.
Could Your Small Business Benefit From Brand Reps?
Big national brands use influencers, ambassadors, and other brand reps to connect with audiences. Your small company can tap into these programs too.
P2P Marketing: How Peers Influence Gen Z Purchases
Peer-to-peer marketing uses trusted personal connections to reach college students. Here’s how your brand can benefit from P2P marketing relationships.