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Brands/Advertisers Posts


The pros and cons of pocket promotions

Many college marketers are tasked with getting on campus to interact with students, press the flesh, and hype...


5 steps to refresh your campus marketing plan

"Handsome Kevin got a little off track. Took a year off of college, and he never went back."...


Go outdoors and undercover on campus

Most youth marketers understand that mass marketing to the college demographic goes largely unnoticed, and yet they continue...


Measuring Brand Health on Campus

It's funny how some brands dive into marketing on campus and ignore what they normally might do when...