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Brands/Advertisers Posts

Brands/Advertisers

The pros and cons of pocket promotions

Many college marketers are tasked with getting on campus to interact with students, press the flesh, and hype...

Brands/Advertisers

5 steps to refresh your campus marketing plan

"Handsome Kevin got a little off track. Took a year off of college, and he never went back."...

Brands/Advertisers

Go outdoors and undercover on campus

Most youth marketers understand that mass marketing to the college demographic goes largely unnoticed, and yet they continue...

Brands/Advertisers

Measuring Brand Health on Campus

It's funny how some brands dive into marketing on campus and ignore what they normally might do when...