Travel Marketing: students officially “over” the typical spring break
Spring break is a coveted week in March, and for those in hospitality marketing, planning for it is...
6 New Year’s Resolutions for College Marketers
Stop assuming college students will love your idea Take the time to ask yourself some tough questions about...
Why Advertisers who target ‘Millennials’ are missing the mark
“Millennial” is a buzz-word in advertising these days. You can barely open a web browser without stumbling on...
4 Benefits of Marketing at College Football Games
A lot of strategic thinking goes into creating an effective on-campus marketing event. Location and timing can make...
How to Get App Downloads 101
Believe it or not, we started out slinging newspaper ads. Covering the entire nation, College Marketing Group, founded...
5 Major Factors to Consider when Marketing to Millennials
It’s 2015 and the United States is changing in new ways with an onslaught of new technology and...
Consider smartphones when designing your next student email promotion
Everyone from retailers to fast food chains have tapped us for our college student email marketing capabilities. One...
Blackboard Back-to-School Move-In Teams
This fall, College Marketing Group coordinated Move-In Teams at 4 campuses for Blackboard during Back-to-School. As a company,...
High School Sweet Tooth, Teens and Their Candy Cravings
To create this infographic, social media market research company Lab42 surveyed 500 Americans ages 13-17 to determine their...
Creative poster ideas for campus
[metaslider id=605] Advertising on college campus with posters is very old-school, but still very effective. Rock bands and...
College BINGO
Classes this time of the year can really drag. Summer is practically here and thoughts of friends and...
Spring 2011 Androgynous College Fashion Accessories
These fashion staples know no bounds. Gender shmender...this stuff is hot, period. The Ray Ban Wayfarers This is...
Spring 2011 College Fashion Trends for Women
The Feather Earring(s) Last year suede and fringe were huge, so it was only a matter of time...
Youth Lexicon: Totes Hilar
OMG you guys, here's the sitch....abreves are totes taking ove and it's bananas! IDK what this ish is...
Use QR codes to connect with college students
Cell phone ownership among the college market is nearly ubiquitous. And Smartphone usage is on the rising with...
