Using Snapchat and Social Media to Connect with Students
The latest statistics show that the attention span of students is decreasing from 12 seconds for Millennials to...
CMG Named One Of 100 Best Companies to Work for in MN
Minnesota is known for being a great place to live and work, with top-notch companies in many industries...
Plan your work, work your plan
As winter comes to a close and the signs of spring start popping up, college marketers are actually...
Retail Grand Opening Checklist and Marketing Idea Starters
Whether you run a retail shop, a restaurant, or a chain of tanning salons, planning for a new...
Digital Marketing to Moms of College Students During Back-to-School
Back-to-school shopping, including students heading off to college, is the second-largest consumer spending period in the United States...
COLLEGE STUDENTS Q: What is the most annoying thing a Brand can do?
Brands who use College Marketing Group want to connect with college age students, but what brand behaviors do...
Creating Irresistible Student Email Subject Lines
Every week, college kids are bombarded with hundreds of marketing decisions, and it’s impossible to make sound, educated...
Digital OOH Media Options On Campus
College marketers looking to extend their digital advertising to the physical college campus have more options today than...
6 Types Of Street Team Marketing On Campus
On-campus promotions using street teams come in a variety of shapes and sizes. Experiential marketing is one of...
On-campus Event Checklist: 9 Things You Need To Plan For
Marketing on campus with events is a great way to engage students and create a lasting impression. Planning...
A Guide to Advertising On Campus With Snapchat Geofilters
Snapchat, the app where images disappear just seconds after they are viewed, is no doubt a big deal...
Dorm move-in marketing: 3 keys to success
Move-in is a huge day in the lives of students. For freshman, it’s the start of a new...
How fluent are you in college student slang?
Today’s universities are abound with new innovations, creativity, and deep academic study that is preparing the minds of...
Tips for marketing to college students during finals week
Finals week (a.k.a. Hell Week) on campus is a stressful time of year for college students across the...
How the use of color and shapes are affecting your college marketing
Have you ever taken the time to think about colors and shapes when designing your advertising? There is...
