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Brands/Advertisers Posts

Brands/Advertisers

The Power of Influencer Marketing With Today’s Youth

Over the past couple of years, brands have realized that influencer marketing is a highly effective way to...

Brands/Advertisers

4 Student Email Advertising Tips

College students have great spending potential and email marketing is a highly effective approach to promoting a product...

Brands/Advertisers

On-Campus Marketing: How to Make It Work For Your Brand

With the continued growth of social media and power of online targeted marketing, it’s easier than ever to...

Brands/Advertisers

How to Make the Most of Your College Event Sponsorship

If your brand is looking to market to college students, building a presence on campus means reaching the...

Brands/Advertisers

How to Win at College Student Marketing During Finals Week

Anyone who has spent time in college remembers the pain and suffering that is finals week. With too...

Brands/Advertisers

How to Measure and Improve College Brand Ambassador Performance

Student brand ambassadors are an essential tool for promoting your company on college campuses: They’re trusted by their...

Brands/Advertisers

Out-of-the Box Marketing Tips for College Football Games

The college football game is a fall tradition at campuses across America. It’s where students and longtime fans...

Brands/Advertisers

How to Win at On-Campus Marketing On Move-In Day

Here at College Marketing Group, we’re big proponents of online marketing, from email to social media. But when...

Brands/Advertisers

How to Get College Student Brand Ambassadors & Evangelists

One of the best ways to build long lasting loyalty with customers is to develop a compelling brand...

Brands/Advertisers

College Student Marketing: How to Make the Perfect Video

One of the strongest digital marketing trends in recent years is the rise of video. YouTube garners 5...

Brands/Advertisers

How Your Brand Can Make a Splash on Campus

Two-thirds of college students say that once they fall in love with a brand, they’ll support it for...

Brands/Advertisers

How Your Brand Story Can Build Customer Loyalty With College Students

Brands that market to college students may be able to stay in the black by simply highlighting their...

Brands/Advertisers

5 Ways Brands Should Optimize Their Back-to-School Emails

For college students across the country, summer break is just getting started. But for advertisers, now’s the time...

Brands/Advertisers

10 Easy Ways to Build Your Email List Before Back-to-School Sales Start

For most millennials, social media is a one-stop shop for all their needs. It’s where they get their...

Brands/Advertisers

4 Ways to Reach College Students Online for Back-to-School Shopping

Believe it or not, it’s almost that time of year again — that’s right, we mean back-to-school shopping...