With college campuses closed for the rest of the spring semester (and maybe even longer), brands who rely...

With college campuses and residence halls now closed, millions of students have had to move home or find...

The world of retail has gone through major changes over the past six weeks or so. With coronavirus...

The spread of the coronavirus has upended college student’s lives across the world as campuses closed far earlier...

College students in America have a combined spending power of over $400 billion. Each year, they spend about...

For travel brands seeking to reach new customers, college students heading out on spring break represent a real...

Making campuses safe and welcoming for students and faculty is an ongoing challenge for universities. While still very...

Another year has come and gone and as always, the new year has us thinking of new ways...

College students have great spending potential and email marketing is a highly effective approach to promoting a product...

With the continued growth of social media and power of online targeted marketing, it’s easier than ever to...

If your brand is looking to market to college students, building a presence on campus means reaching the...

Anyone who has spent time in college remembers the pain and suffering that is finals week. With too...

Student brand ambassadors are an essential tool for promoting your company on college campuses: They’re trusted by their...

The college football game is a fall tradition at campuses across America. It’s where students and longtime fans...

Here at College Marketing Group, we’re big proponents of online marketing, from email to social media. But when...