College Marketing Group works with colleges and universities across the U.S. to help them engage with the high school and college student market and increase admission applications for spring, summer and fall.
Every client’s challenges are unique. From strategy to implementation, we provide custom recommendations on media solutions that match a client’s needs and ensure they meet their goals.
Our experience, network, resources and database power access to our clients' desired target markets.
Coast to coast, we have a way to reach college students where they live, work, learn and play.
Millenials and Gen Z live in a vast digital world. We provide customized solutions that produce measurable results.
With around 20 years of experience marketing in the campus environment and reaching students online, we guide our clients through the strategy and process for messaging, college targeting, student profiling and media selection.
College Marketing has become the go-to among brands that need help identifying, buying and managing projects like postering, static clings, sidewalk vinyl and custom display media.
Digital marketing is a crucial strategy for clients targeting teens and young adults. We utilize tactics like email marketing, online sweepstakes, geofencing, geotargeting, copywriting and more to create impactful and measurable results. We also offer full-service programmatic buying of online display, video, mobile, social, streaming radio and connected TV.
Students seek parental advice and financial support when making big decisions like choosing a college or graduate program. Recognizing and valuing parents’ influence, we frequently partner with our sister company, CollegiateParent, to create holistic campaign assets that target both students and their parents.
We deliver cohesive and comprehensive campaigns by managing all planning, logistics and execution.
Contact us to learn more about our marketing services and how we can help you reach your enrollment goals.
"College Marketing Group gave us a unique opportunity to engage with New Yorkers on a one-to-one basis to build brand love. They provided a nimble program strategy that allowed us to activate in New York City in an efficient and interactive way."
“College Marketing Group has been a good partner in working to find digital marketing solutions to meet our very specific target audiences. We’ve had measurable success with each campaign, and look forward to working with their wonderful team on other projects.”
Lindsey Savoie & Janet Slater
University of Illinios – Gies School of Business
"We chose College Marketing Group for our campus posters and the service we received was top-notch. The team was able to meet our deadlines and deliver our materials on time and executed according to plan."
“College Marketing Group has been our go-to resource in helping us grow Tapingo across hundreds of college campuses. They've been instrumental in finding and staffing on-the-ground marketing talent all while maintaining a level of service that is customized to our needs.”
Chad La Tourette
"Campus postering worked well to promote graduate studies programs for one of our client's higher ed clients. The team at College Marketing Group was great to work with – strategic, responsive, and results driven."