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Brands/Advertisers

Travel Marketing: students officially “over” the typical spring break

Spring break is a coveted week in March, and for those in hospitality marketing, planning for it is...

Brands/Advertisers

6 New Year’s Resolutions for College Marketers

Stop assuming college students will love your idea Take the time to ask yourself some tough questions about...

Brands/Advertisers

Why Advertisers who target ‘Millennials’ are missing the mark

“Millennial” is a buzz-word in advertising these days. You can barely open a web browser without stumbling on...

Universities

3 Enrollment Marketing Segmentation Insights to share with your team

Marketing segmentation is critical in helping colleges and universities stand out in today’s competitive landscape. Splitting your enrollment...

Brands/Advertisers

4 Benefits of Marketing at College Football Games

A lot of strategic thinking goes into creating an effective on-campus marketing event. Location and timing can make...

Employers

5 Ways To Help Recruiters Boost Your Brand On Campus

When it comes to hiring from college campuses, your recruiters are probably doing the heavy lifting for you....

Employers

Shark Teeth Strategy for campus recruitment

Everyone is on campus recruiting students when business is booming. Competition is fierce for top candidates, but what...

Brands/Advertisers

How to Get App Downloads 101

Believe it or not, we started out slinging newspaper ads. Covering the entire nation, College Marketing Group, founded...

Brands/Advertisers

5 Major Factors to Consider when Marketing to Millennials

It’s 2015 and the United States is changing in new ways with an onslaught of new technology and...

Employers

Mytasca is Putting Companies Ahead of Their Diversity Hiring Goals

Minneapolis, MN (PRWEB) July 13, 2015 These days many companies are talking about being more inclusive and hiring...

Brands/Advertisers

Consider smartphones when designing your next student email promotion

Everyone from retailers to fast food chains have tapped us for our college student email marketing capabilities. One...

Brands/Advertisers

Blackboard Back-to-School Move-In Teams

This fall, College Marketing Group coordinated Move-In Teams at 4 campuses for Blackboard during Back-to-School. As a company,...

Brands/Advertisers

Top 10 College Quidditch Teams

Some very serious looking Quidditch players at Emerson College. Quidditch. The invention of writer J.K. Rowling has begun...

Brands/Advertisers

High School Sweet Tooth, Teens and Their Candy Cravings

To create this infographic, social media market research company Lab42 surveyed 500 Americans ages 13-17 to determine their...

Brands/Advertisers

Creative poster ideas for campus

[metaslider id=605] Advertising on college campus with posters is very old-school, but still very effective. Rock bands and...