How to Sponsor Homecoming at the University of Wisconsin – Madison
UW-Madison Homecoming brings together thousands of current students, staff, faculty, alumni, and members of the community for a...
6 Types Of Street Team Marketing On Campus
On-campus promotions using street teams come in a variety of shapes and sizes. Experiential marketing is one of...
On-campus Event Checklist: 9 Things You Need To Plan For
Marketing on campus with events is a great way to engage students and create a lasting impression. Planning...
COLLEGE STUDENTS Q: What were your last 5 purchases?
College students have an estimated spending power of billions of dollars every year. Competition for that money among...
Which Universities Have Produced The Most Olympians?
Ten thousand athletes from more than 200 countries will soon march into Rio's Maracana Stadium (one of the...
What the popularity of Gap Years tells us about Gen Z
When Malia Obama announced her intentions to take a year off before attending Harvard University, the idea of...
A Guide to Advertising On Campus With Snapchat Geofilters
Snapchat, the app where images disappear just seconds after they are viewed, is no doubt a big deal...
Dorm move-in marketing: 3 keys to success
Move-in is a huge day in the lives of students. For freshman, it’s the start of a new...
Apps You’ll Probably See On A College Student’s Phone
It’s not a surprise that advertisers today want to market to college students on their phones. A common...
Russ Nolan Joins College Marketing Group’s Account Development Team
Meet Russ Nolan. We are excited to have Russ join our growing Account Development team. Mr. Nolan comes...
Announcing the Launch of Student Targeted Inbound Marketing Services
At College Marketing we’re always looking for ways to help our clients achieve their goals. For a long...
How fluent are you in college student slang?
Today’s universities are abound with new innovations, creativity, and deep academic study that is preparing the minds of...
A smarter, more efficient approach to recruiting college students
Recruiting students on campus has changed drastically over the last decade. Recruitment teams are growing smaller, and technology...
Tips for marketing to college students during finals week
Finals week (a.k.a. Hell Week) on campus is a stressful time of year for college students across the...
How the use of color and shapes are affecting your college marketing
Have you ever taken the time to think about colors and shapes when designing your advertising? There is...
