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College Marketing Group Promotes Iman Porte and Amanda Rancourt

"Communicating with college students is so much different than communicating with any other demographic. I enjoy discovering the...

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Digital Marketing to Moms of College Students During Back-to-School

Back-to-school shopping, including students heading off to college, is the second-largest consumer spending period in the United States...

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10 Ways Enrollment Marketers Can Advertise Their School’s Summer Session

Today, enrollment marketers in higher education face an uphill battle to attract, recruit, and retain new students. Years...

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The Power of Influencer Marketing With Today’s Youth

As the world shifts to social media, your youth marketing tactics should as well. Generation Z looks for...

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College Marketing Group Hires Anne Bergman For Design Role

Meet Anne Bergman, our newest addition to the College Marketing team! When she isn’t sequestered in a basement...

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College Marketing Group Honored With Small Business Success Story Award

This month, Twin Cities Business magazine has named College Marketing Group Inc. as a finalist in their 2016...

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Emojis, Chatbots, and Campus – Oh My!

As 2017 approaches, those looking to advertise to college students have a lot to consider. Now that the...

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COLLEGE STUDENTS Q: What is the most annoying thing a Brand can do?

Brands who use College Marketing Group want to connect with college age students, but what brand behaviors do...

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Creating Irresistible Student Email Subject Lines

Every week, college kids are bombarded with hundreds of marketing decisions, and it’s impossible to make sound, educated...

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COLLEGE STUDENTS Q: What Do you think about Gap years?

The rising popularity of Gap Years can tell us a lot about the upcoming generation, and a good...

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5 Reasons why Video should be your next Marketing Strategy

Video can seem like an intimidating addition to your college marketing strategy, but it’s a small investment that...

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COLLEGE STUDENTS Q: What was the last coupon or offer you redeemed?

Everyday, college students are bombarded with emails, fliers, and mobile offers providing discounts and deals on a wide...

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Digital OOH Media Options On Campus

[metaslider id=624] College marketers looking to extend their digital advertising to the physical college campus have more options...

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Tyler Gossage Joins College Marketing Group’s Account Development Team

Meet Tyler Gossage. When Tyler isn’t watching Packers football or golfing, he’s sorting his extensive collection of bow...

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COLLEGE STUDENTS Q: What factors did you consider when choosing a college?

With more than 5,300 higher education institutions in the United States, the competition to attract the best and...