How to Use Inbound Marketing Strategies to Reach College Students
I was reading through an article by Pedro Silva about recruitment and why companies that want to come out of the recession strong should keep recruiting now. It’s a great story about why companies in this space cannot give up on their position of communicating with potential new hires. It gives 5 reasons why companies should keep their pipeline full:
After reading this, I cannot help but think how many companies that recruit college students each year might miss out on the opportunity to increase their campus position as we come out of the recession. Now is the time to be making some noise, beating the drum, connecting with your consumers or future employees. It’s never been quieter on campus, and students are stuck with a pile of resumes and no place to send them. Let them know you care.
We are recommending to our clients to push more now than at any other time. As we begin hearing stories about the economy turning around, you don’t want to miss out on a chance to talk directly to your audience without having your competitors screaming for their attention at the same time. Strike up the band. It’s time to make some noise and fill the pipeline.