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Brands/Advertisers

The Best Ways to Prepare Your Brand for Black Friday and Cyber Monday

Black Friday is coming — and like all e-commerce retailers, now’s the time to gear up for one...

Brands/Advertisers

The Do’s and Don’ts of Marketing to Gen Z

In an ever-growing and competitive marketplace, you can't afford to overlook Gen Z in your advertising. Gen Z...

Brands/Advertisers

Why Your Brand Should Use Geofencing During College Football Season

The sports industry is one of the sectors that was most impacted by the COVID-19 pandemic. Most public...

Brands/Advertisers

How to Boost Your Brand Through College Sports Marketing


The sporting industry suffered a huge blow following the pandemic. As college campuses closed and social distancing measures...

Brands/Advertisers

How to Effectively Market Your Brand to Greek Life

Sorority and fraternity leaders are an influential pack of students who set trends, giving even lesser-known brands the...

Brands/Advertisers

How to Use Inbound Marketing Strategies to Reach College Students

Marketing tactics like banners and on-campus promotions used to work wonders to reach college students and parents. Then...

Brands/Advertisers

The Top Brands in 2021 for Gen Z and College Students

College fads can shift quickly depending on the season and current trends. Popular brands are looking to capture...

Universities

7 Ways Your College Athletic Department Can Boost Event Ticket Sales This Fall

Collegiate sports marketing and athletic departments will face unique challenges this fall. Even as colleges and universities promise...

Brands/Advertisers

How Housing Companies Reach College Tenants With Retargeting and Geo-Fencing

College campuses have been in a constant state of flux throughout the pandemic. Student housing has been along...

Brands/Advertisers

How to Boost Your Hotel’s Summer Break Bookings with College Students

Summer break is the longest travel holiday of the year. By June, many college students will be jet-setting...

Brands/Advertisers

Why Your Store Needs a Digital Marketing Strategy to Reach College Students

As we return to the post-pandemic “new normal,” it’s hard to tell exactly what’s in store for your...

Brands/Advertisers

How Your Bank Can Attract College Students Using Effective Email Marketing Strategies

When it comes to running a successful bank or financial institution, relationships are key. There’s nothing more valuable...

Student Employers

Looking to Hire College Students? Recruit Star Talent with a Solid LinkedIn Strategy

As a student employer, you have to consistently communicate how working for your business will be a fulfilling...

Brands/Advertisers

What the Popularity of Gap Years Tells Us About Gen Z

With the global pandemic still impacting the college landscape, many current and prospective students are deciding to spend...

Brands/Advertisers

5 Ways Email Marketing Can Help You Market Your Housing Property to College Students

Since the onset of the pandemic, campus closures across the country have forced many college students to move...