The Best Ways to Prepare Your Brand for Black Friday and Cyber Monday
Black Friday is coming — and like all e-commerce retailers, now’s the time to gear up for one...
The Do’s and Don’ts of Marketing to Gen Z
In an ever-growing and competitive marketplace, you can't afford to overlook Gen Z in your advertising. Gen Z...
Why Your Brand Should Use Geofencing During College Football Season
The sports industry is one of the sectors that was most impacted by the COVID-19 pandemic. Most public...
How to Boost Your Brand Through College Sports Marketing
The sporting industry suffered a huge blow following the pandemic. As college campuses closed and social distancing measures...
How to Effectively Market Your Brand to Greek Life
Sorority and fraternity leaders are an influential pack of students who set trends, giving even lesser-known brands the...
How to Use Inbound Marketing Strategies to Reach College Students
Marketing tactics like banners and on-campus promotions used to work wonders to reach college students and parents. Then...
The Top Brands in 2021 for Gen Z and College Students
College fads can shift quickly depending on the season and current trends. Popular brands are looking to capture...
7 Ways Your College Athletic Department Can Boost Event Ticket Sales This Fall
Collegiate sports marketing and athletic departments will face unique challenges this fall. Even as colleges and universities promise...
How Housing Companies Reach College Tenants With Retargeting and Geo-Fencing
College campuses have been in a constant state of flux throughout the pandemic. Student housing has been along...
How to Boost Your Hotel’s Summer Break Bookings with College Students
Summer break is the longest travel holiday of the year. By June, many college students will be jet-setting...
Why Your Store Needs a Digital Marketing Strategy to Reach College Students
As we return to the post-pandemic “new normal,” it’s hard to tell exactly what’s in store for your...
How Your Bank Can Attract College Students Using Effective Email Marketing Strategies
When it comes to running a successful bank or financial institution, relationships are key. There’s nothing more valuable...
Looking to Hire College Students? Recruit Star Talent with a Solid LinkedIn Strategy
As a student employer, you have to consistently communicate how working for your business will be a fulfilling...
What the Popularity of Gap Years Tells Us About Gen Z
With the global pandemic still impacting the college landscape, many current and prospective students are deciding to spend...
5 Ways Email Marketing Can Help You Market Your Housing Property to College Students
Since the onset of the pandemic, campus closures across the country have forced many college students to move...
