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Brands/Advertisers

How to Boost Spring Break Business from College Students

For travel brands seeking to reach new customers, college students heading out on spring break represent a real...

Universities

How to Market Your College to High Schoolers: A Year-By-Year Guide

As a university, there are a lot of different ways to boost enrollment numbers: Build an engaged social...

Universities

10 Features of Successful University Facebook Profiles

As part of our ongoing series looking at the colleges that are winning at social media marketing, we’re...

Political Agencies

Which 2020 Candidates are Winning at College Marketing?

Political campaigns have always taken an active interest in courting the college student vote. But recent elections have...

Brands/Advertisers

The 7 Most Popular College Safety Products in 2020

Making campuses safe and welcoming for students and faculty is an ongoing challenge for universities. While still very...

Universities

How to Get More Students to Seek Help for Mental Health

In the past, talking about mental health was a taboo subject. If you struggled with anxiety, depression, or...

Brands/Advertisers

Are You Prepared for the Future of College Student Marketing?

Another year has come and gone and as always, the new year has us thinking of new ways...

Universities

Why Colleges Need to Educate Students About Money

There have been more and more news reports in recent years about banks targeting college students with high-interest,...

Universities

How Your College Can Reach Gen Z (and Boost Enrollment, Too)

Every new generation of college students is a little different than the one who came before. That’s why...

Employers

How to Avoid College Student Employee Burnout

There are many good reasons to hire college students to work at your company while they’re still in...

Brands/Advertisers

On-Campus Marketing: How to Make It Work For Your Brand

With the continued growth of social media and power of online targeted marketing, it’s easier than ever to...

Brands/Advertisers

How to Make the Most of Your College Event Sponsorship

If your brand is looking to market to college students, building a presence on campus means reaching the...

Universities

How to Attract More Transfer Students to Your University

A trend that we’ve seen developing over the last few years is the increase of transfer students applying...

Brands/Advertisers

How to Win at College Student Marketing During Finals Week

Anyone who has spent time in college remembers the pain and suffering that is finals week. With too...

Political Agencies

6 Ways for Political Campaigns to Reach College Students

Political organizers have always worked to connect with college students. This effort is more import than ever, as...