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Brands/Advertisers

How to Get College Student Brand Ambassadors & Evangelists

One of the best ways to build long lasting loyalty with customers is to develop a compelling brand...

Brands/Advertisers

College Student Marketing: How to Make the Perfect Video

One of the strongest digital marketing trends in recent years is the rise of video. YouTube garners 5...

Employers

How to Mobilize Your College Employees to Recruit More Students

Remember what you used to have to do to get a job in college? You’d dress up in...

Brands/Advertisers

How Your Brand Can Make a Splash on Campus

Two-thirds of college students say that once they fall in love with a brand, they’ll support it for...

Brands/Advertisers

How Your Brand Story Can Build Customer Loyalty With College Students

Brands that market to college students may be able to stay in the black by simply highlighting their...

Employers

How to Use Facebook to Up Your College Student Recruitment Game

Every business, big or small, shouldn’t overlook the benefits of hiring college students. That includes recent grads and...

Brands/Advertisers

5 Ways Brands Should Optimize Their Back-to-School Emails

For college students across the country, summer break is just getting started. But for advertisers, now’s the time...

Brands/Advertisers

10 Easy Ways to Build Your Email List Before Back-to-School Sales Start

For most millennials, social media is a one-stop shop for all their needs. It’s where they get their...

Brands/Advertisers

4 Ways to Reach College Students Online for Back-to-School Shopping

Believe it or not, it’s almost that time of year again — that’s right, we mean back-to-school shopping...

Universities

5 Ways to Reach College Parents with Retargeting Ads

Whether you’re a national brand, an advertising firm, or university, the college student market is one you can’t...

Employers

Where Do College Students Look for Job Opportunities?

If you’re an employer looking to recruit college students, you’re in luck. They’re a demographic that never dries...

Employers

5 Reasons to Hire College Students Before Graduation

Every year, a new batch of college students gets ready for graduation and starts thinking seriously about next...

Universities

5 Ways Universities Are Boosting Enrollment with Social Media

If you’ve got your fingers on the pulse of trends for marketing products to college students, then you...

Student Employers

How Companies Make it Harder to Hire College Students

Spring break is over, and college seniors are getting closer and closer to graduating. Many are already sending...

Uncategorized

3 Reasons Your Brand Should Offer College Student Discounts

Between school, socializing, and work, college students are busy. They’ve got to be selective with how they spend...